ViSenze Blog

Demystifying Machine Learning Model Development

Posted by ViSenze 29-August-2018

Do you want to train your own model on a customised AI model rather than starting from scratch?

 

As Artificial Intelligence usage increases across industries from security to healthcare, there is a matching upsurge in novel use cases that traditional out-of-box solutions can no longer answer to.

The Road To Video Monetization

Posted by ViSenze 02-May-2018

The time for publishers to derive new revenue from popular content formats has come. You may ask, why at this moment? What has changed? First off, visual formats - in particular video content - has exploded in popularity. Second, consumers are wholly embracing the online revolution and are purchasing more products online than ever before. Third, consumers are ready to 

How Digital Convergence Changed Consumers

Posted by Oliver Tan 09-April-2018

The advent and evolution of social media changed both legacy technologies and the way consumers use them. The camera, previously used to simply snap pictures or record videos for personal use, has become the lifeblood of every major digital platform. It now turns everyday users into content creators, allowing them to share visually-inspiring images with friends and followers across platforms.

Computer Vision for Intellectual Property Search

Posted by ViSenze 05-April-2018

Picture this: a world where all kinds of IP - ranging from trademarks, patents and logos to historic imagery and microfiche - can be looked up effortlessly without the hassle of codes, queries, or keyword search. Even more, the anxiety of human coding errors can also be eliminated from the process. The good news? This reality in the realm of IP search is not at all far-fetched as AI-powered

How Artificial Intelligence Can Ease The Taxing Shoe Customization Process

Posted by ViSenze 20-March-2018

Given that the sales of fashionable footwear is climbing by the billion every year and that men are spending nearly as much money on shoes as women are, shoe retailers ought to think about how they can further capitalize on this demand. Notably, one of the biggest trends in the market for footwear today is shoe customization.

AI In E-Commerce -- Predictions For 2018

Posted by Oliver Tan 05-February-2018

2017 welcomed big developments in artificial intelligence (AI) technology. For example, companies like Pinterest, Google and Bing launched visual search capabilities, Amazon invested heavily in voice-activated systems like Echo and Facebook leveraged AI to detect mental illness.

AI Will Unlock The Value Of Mobile Images

Posted by Oliver Tan 18-December-2017

Society is highly dependent on mobile devices, opening up many doors for retailers and brands to capitalize on the data their use offers. Consumers in the U.S. now spend an average of five hours a day on mobile devices, and advertisers are spending more than $70 billion in mobile advertising in order to reach them.

Recommender Systems Can Make Or Break Your Business

Posted by ViSenze 17-November-2017

Twenty four varieties of jam on day one, versus just six the next day proved that confronted with too many choices customers would rather not buy at all. The famous jam survey was conducted by psychologists Sheena Iyengar and Mark Lepper in 2000. Everyone who sampled the jams was provided with a $1 coupon. While more people nibbled on day one, it was the ones with just six jams to choose from

The New Retail Experience: Merging Touchpoints For Success

Posted by Oliver Tan 19-October-2017

On a daily basis, readers are inundated with headlines about the impending “retail apocalypse” that brings with it dwindling foot traffic, store closures and the ultimate elimination of brick-and-mortar shopping. And though this might hold true for some legacy brands that have overextended their footprint throughout the years, it remains an unlikely scenario for the broader market. The rise of

Festival Fashion: Retail’s Greatest Opportunity and How to Tap Into It

Posted by Oliver Tan 31-August-2017

Throughout history, music festivals have driven social and cultural revolutions. Events like Woodstock promoted “peace and music” in a time of political unrest and others like Live Aid drew attention to humanitarian crises on a global scale. And though some of today’s festivals tout worthwhile causes to their lineups, something far different is drawing people into their venues today - fashion.

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