BlueStone is a leading online store offering a range of precious jewelry and accessories, including earrings, rings, pendants, bangles, and bracelets. Established in 2011, BlueStone is a destination for high quality fine jewellery with over 5000 strikingly exquisite designs.

Industry

Jewellery

Technology Used

Visually Similar Product Recommendations

Headquarters

India

Challenges

BlueStone has a huge product catalog on their site that can get overwhelming for shoppers. They needed to provide a better search and navigation experience so consumers can find exactly what they would like to buy.

Solution

BlueStone enabled Visually Similar Product Recommendations to ensure that consumers can explore similar products to the one they are looking at. These recommended products are shown automatically on every product page, allowing easy browsing and navigation to help shoppers narrow down their choices.

BlueStone's ROI

HIGHER CONVERSION
RATES

BETTER PRODUCT DISCOVERY PROCESS

HIGHER PRODUCT SEARCH EFFICIENCY

 

 

Visually Similar Product Recommendations

Allows shoppers to discover visually similar products. Online retailers use recommendations to power features like You May Also Like and Out of Stock Recommendations

Find out how A.I. powered visual search can help your business

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