Luxury e-commerce requires a unique approach that considers the differences between luxury and mass-retail strategies, target audiences, consumer behavior, and technical solutions. Brands must replicate the high-end products and experiences[…]
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Personalization is becoming crucial in the world of ecommerce for businesses to succeed and maintain their competitiveness. Today’s shoppers demand a tailored shopping experience that makes it simple for them[…]
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For savvy, experienced online shoppers, the visual search function isn’t an unfamiliar tool. They simply upload an image of an attractive product, and the e-commerce store’s search system will present[…]
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Text-based search has served an extraordinary purpose. It was the first search functionality made available in the early days of the internet, and it’s quite literally what the web is[…]
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Marketplaces have been essential to the ecommerce industry’s bloom over the last several years. Products are more accessible and, in some cases, more affordable than ever, thanks to platforms like[…]
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McKinsey predicts that by 2030, artificial intelligence (AI) can equip retailers with the tools they need to automate their decision-making processes. This will allow them to make informed decisions in[…]
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Artificial intelligence is everywhere–and fashion is no exception. AI technology is revolutionizing the fashion industry and enhancing shopper experiences like never before. With so much new ecommerce technology on offer,[…]
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Selling luxury items online requires a high-quality user experience. Many high-end brands have struggled to leap into the digital era. This is mainly due to the lack of understanding as[…]
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Style is unique—everyone has their own preferences when it comes to what to wear. Fashion retailers are tasked with helping shoppers find their ideal products. These include shirts, trousers, sunglasses,[…]
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