As your e-commerce site or mobile app steadily gain visitors, an important question you need to answer at this point is:
How can you bridge the gap between your customers and the products you present?
This article features an interview with our Co-Founder & CTO that was originally published on Kaptur Magazine on 4th Dec 2015.
Google has recently launched its Cloud Vision API, making it easier for companies to build all sorts of applications using its image recognition. Even more, Google is offering it for free to begin with. This puts the whole image recognition industry into a different
This article written by Oliver Tan, Co-Founder and CEO at ViSenze, was originally published on CampaignAsia on 13th November 2015. The world of “Buyable Pins” and “Shop Now” buttons just got more exciting this week with social discovery engine, Pinterest, announcing their new “crazy-fun” visual search.
Years after visual search was implemented in ecommerce, this visual commerce feature
Like “athleisure” fashion or salted caramel, Indian e-commerce giant Flipkart’s new mobile website is a boon to consumers as it offers the best of two worlds. Called Flipkart Lite, the site combines the rivalling realms of mobile apps and the mobile web. Launched on 9th November 2015 and heralded as the first of its kind in the world, the site gives an app-like shopping experience without
The ecommerce industry is getting hotter and hotter. In the last 5 years, investors poured into it $30.3 billion, out of which a third happened in 2014 alone, according to CBinsights. That means the competition between ecommerce businesses is fierce. Hence every player is on the lookout for ecommerce solutions to make the business stand out and get ahead of competition in other ways than
Following our previous blog post on the ongoing debate between the mobile web and mobile app - and how this battle is going obsolete in 2016, Will Lindemann, Director of Growth at Branch Metrics has contributed this guest post on how to utilize innovative mobile technologies to reap massive rewards for your organization.
For shopping companies and lifestyle brands, the days of “betting on
A Guide To Avoid Disappointment
With visual search as a gleaming new, promising and innovative technology, we understand that evaluating different providers can be an overwhelming task.
Having helped top e-commerce players in Asia such as Flipkart, Patsnap, Caratlane, Zalora, and Lazada implement visual search technology to their platforms, we understand the kind of questions you have when it
You’ve heard about the Loch Ness Monster, right? Or of any other cryptids or mythical creatures - say, the Big Foot, the Kraken, mermaids? Now, measuring the ROI (return on investment) for the implementation of a new technology for your company may seem like one of these creatures - stuff that everyone talks about but no one has ever captured successfully.
2014 was an exciting year in retail. Worldwide, sales hit a record high of $22 trillion. Omnichannel retailing became the norm, the mobile wallet was on the rise, retailers recognized the importance of and started leveraging on Big Data, and brands went after huge opportunities in emerging markets such as Brazil, China and India.
Welcome to the wonderful world of visual search technologyIf you think you’re in need of a crash course on what visual search technology is, its various capabilities and use cases, benefits and more, you’ll be in for a nice surprise. This introductory guide is exactly what you need to know about the software and how to implement it onto your e-commerce platform.
